Under pressure, social media giants acknowledge meddling
WASHINGTON (AP) â In three exhaustive hearings this week, executives from Facebook, Twitter and Google acknowledged that their platforms were used by Russia to try and create division over such disparate issues as immigration, gun control and politics. House investigators released a trove of Facebook and Twitter ads that showed just how extraordinary the cyber intrusion was.
The companiesâ admissions and disclosures over the last several months have given congressional investigators one of their first real wins in the Russia probes. The committees have been frustrated by delays â and overshadowed by special counsel Robert Mueller â since they launched probes into Russian interference in the 2016 election earlier this year. Initially dismissive of Russiaâs threat, all three companies have pledged improvements since lawmakers ramped up pressure and called them to testify.
Itâs unclear what next steps Congress will take. The top Democrat on the Senate intelligence panel, Virginia Sen. Mark Warner, has co-sponsored legislation that would bring political ad rules from TV, radio and print to the internet. Warner calls it âthe lightest touch possible,â but many Republicans have been lukewarm.
California Rep. Adam Schiff, the senior Democrat on the House intelligence panel, said he thinks such advertising regulations for social media are âinevitable,â but noted that many of the fixes will come down to the companiesâ own social responsibility.
âCongress isnât going to prescribe an algorithm, so there are limits to what we can feasibly do,â Schiff said after his committeeâs hearing Wednesday.
The few dozen ads are a sampling from more than 3,000 Russia-linked ads Facebook had turned over to the committee. Seen by millions of people, they encouraged street demonstrations against Donald Trump and Hillary Clinton and fostered support and opposition to Bernie Sanders, Muslims, gays, blacks and the icons of the Civil Rights movement.
The ads underscore how foreign agents sought to sow confusion, anger and discord among Americans through messages on hot-button topics. U.S. intelligence services say the Russian use of social media was part of a broad effort to sway the 2016 presidential election in favor of Trump. Mueller is investigating whether the Kremlin worked with the Trump campaign to influence the election.
Many of the ads also show careful targeting, with messages geared toward particular audiences. One ad, aimed at those with interests in civil rights and their leaders, highlights a man who claims to be Bill Clintonâs illegitimate son. Another video parodying Trump was targeted at blacks who also are interested in BlackNews.com, HuffPost Politics or HuffPost Black Voices.
In preparation for hearings this week, Facebook disclosed that content generated by a Russian group, the Internet Research Agency, potentially reached as many as 126 million users. Company executives said that going forward they would verify political ad buyers in federal elections, requiring them to reveal correct names and locations. The site will also create new graphics where users can click on the ads and find out more about whoâs behind them.
But that did not prevent hours of questioning during two days of hearings, with lawmakers expressing exasperation at the seeming inability to thwart foreign intervention.
At one point, Sen. Al Franken put his head in his hands after he couldnât get all the companies to commit to not accepting political ads bought with foreign currency. Several ads touting Facebook pages called âBack the Badge,â â'Being Patriotic,â â'Blacktivist,â â'South Unitedâ and âWoke Blacksâ were labeled as being paid for in rubles using Qiwi, a Moscow-based payment provider that aims to serve âthe new generation in Russiaâ and former Russian republics, according to the companyâs website.
âGoogle has all knowledge that man has ever developed,â the Minnesota Democrat said. âYou canât put together rubles with a political ad and go like, âHmmm, those data points spell out something pretty bad?â â
Besides the ads released by lawmakers on the House intelligence committee, Democrats on the panel also released four tweets from RT, a Russian state-sponsored television network, and nearly 3,000 Twitter handles active during the final months of the election.
Taken together, they show how actual news events and stories helped shape surreptitious Russian messaging.
One advertisement cited a real October 2016 news story â about a gunmanâs battle with Boston police officers â then used it to attack Hillary Clinton as âthe main hardliner against copsâ and to promote Trump as the candidate who can âdefend the police from terrorists.â
Three of the tweets referenced Clinton, including one that linked to an RT story about the release of a batch of hacked emails from her campaign chairman, John Podesta.
Some 34,000 Trump supporters were shown an ad calling for Clintonâs removal from the ballot, citing âdynastic succession of the Clinton familyâ as a breach of core principles laid out by the Founding Fathers. Clicking on it took Facebook users to a petition at WhiteHouse.gov.
Though U.S. intelligence officials believe the social media effort was aimed at aiding Trump, there are other indications it was intended to sow general divisions.
One ad promoted a Nov. 12 anti-Trump rally in New York City, titled âNot My President.â Large anti-Trump rallies actually did take place around the country that day in major American cities. That doesnât mean the Russian accounts planned the events, but rather that they were piggybacking on existing protests and promoting them to like-minded people.
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Associated Press writers Chad Day in Alexandria, Virginia, Ryan Nakashima in Menlo Park, California, Barbara Ortutay in New York and Matt OâBrien in Cambridge, Massachusetts contributed to this report.

